Drive Innovation withMultilingual Websitesfor Inbound Marketing
Targeting the increasing number of foreign visitors to Japan,
Would you like to promote your business in multiple languages?
We provide the optimal development service that meets the needs of foreign tourists.
Do you have these challenges?
1. 「Want to respond to overseas inquiries in multiple languages」
2. 「Want to know how to create effective multilingual websites」
3. 「Want to better convey your appeal to foreign tourists」
Our Services
We provide total support from multilingual website development to operation, specialized for inbound marketing.
Is Your Website Not 'Friendly' to Foreign Tourists?
Let's look at how existing websites (especially Japanese-centric or simplified multilingual ones) can be barriers for foreign tourists.
The 'Language Barrier' is Higher Than You Think
Machine translation alone is unnatural. Without subtle nuances and cultural considerations, your appeal may not be conveyed or could be misunderstood.
The Stress of 'Not Finding Information'
Simply translating a Japanese website structure can be confusing for foreigners. They may struggle to find what they're looking for, causing stress.
Slow Loading is Fatal
During limited travel time and unstable internet connections, slow websites lead to immediate abandonment. Tourism sites with many images need special attention.
Difficult Reservation and Purchase Process
Even with multilingual support, if forms are only in Japanese or payment methods are limited, visitors may give up at the final step.
Limitations of WordPress Plugins for Multilingual Sites
Relying on plugins (like WPML) can cause speed issues, complex management, and SEO difficulties. They also have limited expandability, making them insufficient for serious inbound marketing.
Are You Aware?
An unfriendly website might be quietly stealing your potential visitors.
Missing Out on Inbound Tourism Opportunities
Delays or poor quality in multilingual support directly leads to missing excellent business opportunities.
Losing Customers to Competitors
Foreign tourists will gravitate towards competitors with more understandable and user-friendly multilingual sites.
Spread of Negative Reviews
Experiences described as 'confusing' or 'difficult to use' risk spreading as negative reviews on social media.
Expanding Opportunity Loss
Without proper preparation for the increasing inbound demand, you'll be left further behind.
'Someday' is Too Late
The inbound market won't wait. If you don't act now, you'll miss the big wave.
Foreign User-First Multilingual Website Development
Not just a translated site. We design communication that resonates by understanding the culture and customs of target countries.
We create a comfortable site experience in any language, from any country, using the latest technology.
Multilingual Site Planning Based on Inbound Strategy
We develop effective multilingual site strategies by understanding the characteristics of target countries and regions.
High-Quality Translation with Native Checks
Beyond machine translation, we ensure natural and appealing expressions through native speaker verification.
Easy-to-Understand Information Structure and Design for Foreigners
We build sites where users can obtain information without stress through information design and UI/UX from a foreign perspective.
Fast and Stable Display with Next.js
Instead of WordPress plugins, we build from scratch with Next.js. The latest web technology enables fast display, SEO optimization, and multilingual support from any country.
Smooth Inquiry Support with Multilingual Chatbots
Support inquiries from foreign tourists with chatbots that can respond in multiple languages 24 hours a day.
Post-Launch Operation Support and Improvement Proposals
Maximize inbound marketing effectiveness with continuous analysis and improvement proposals after site launch.
Next.js Multilingual Sites: Superior to WordPress Plugins
Unlike the conventional method of simply adding plugins, we build fully multilingual sites designed from scratch with the latest technology
WordPress Plugin Method
Difficult to optimize fundamentally as it's retrofitted to existing sites
Errors and speed reduction due to plugin conflicts
Complex admin screens and cumbersome operation
Difficulties with multilingual SEO and limitations
Security risks and update dependencies
Next.js New Build Method
Optimization considering multilingual support from the design stage
Up to 90% faster display speed and superior user experience
Simple and intuitive management system
Complete support for multilingual SEO and high search rankings
High security and stable operation
Overwhelming Display Speed
Next.js static generation and server-side rendering achieve about 5 times the display speed of WordPress, significantly reducing the bounce rate of foreign tourists.
Latest Technology Stack
Using the latest web technologies like React, Next.js, and TypeScript provides flexibility and scalability not possible with plugin-dependent WordPress.
True Multilingual Support
We achieve full-scale multilingual support that's difficult with plugins, such as no flickering during language switching, URL optimization, and language-specific SEO settings.
Global CDN Delivery
Content delivery from edge servers worldwide ensures fast display from any country, providing a stress-free experience for overseas visitors.
Advanced Security
Without WordPress vulnerabilities or plugin update risks, we maintain the latest and safest state, protecting important customer information.
Performance Analysis
We support measurement and improvement with analysis functions specialized for inbound marketing, such as language-specific access analysis and conversion tracking.
Would you like to establish a competitive advantage in the inbound market with a full-scale multilingual site built from scratch with Next.js, rather than a simplified multilingual approach of 'just adding plugins'?
Captivate Foreign Tourists and Grow Your Business
Here are the benefits you can gain by introducing a high-quality multilingual site.
Significant Increase in Overseas Access and Reservations
- •Create a flow from site visits to actual store visits and reservations with easy-to-understand and attractive information
- •Increase search traffic from overseas with multilingual SEO measures
Improved Foreign User Satisfaction
- •Provide a positive experience by allowing comfortable information gathering and reservations in native languages
- •Generate good word-of-mouth to lead to further customer acquisition
Enhanced Brand Image
- •A high-quality multilingual site is proof of trust as a 'company that values overseas customers'
- •Create an advanced image with sophisticated design
Streamlined Inquiry Response
- •Enable first-line response 24 hours a day with multilingual chatbots
- •Automate common questions to reduce staff burden and language barriers
Foundation for Future Global Expansion
- •Multilingual sites serve as a foundation not only for inbound tourism but also for cross-border EC and overseas expansion
- •Flexible technical infrastructure makes it easier to accommodate future functional expansions
Worry-Free Operation System
- •No need for complex server management or multilingual settings. We promise stable operation for a monthly fee
- •We conduct effect measurement and improvement proposals with regular analysis reports
Our Commitment to High-Quality Multilingual Sites
Here's why we're chosen.
Foreign Perspective Design Capability
Our planners and designers understand the culture and customs of target countries and design sites from the perspective of foreign tourists.
Technical Expertise with Next.js
Instead of WordPress plugins, we build from scratch with Next.js. Using the latest technology, we combine speed and UX to create sites that can be comfortably used from any country.
Translation Quality
We provide natural and attractive multilingual content through native speaker verification or partnerships with trusted translation partners.
One-Stop Support
We provide consistent support from planning to construction, operation, and communication support, saving you the trouble of requesting multiple vendors.
Real Voices from Businesses
Here are customer testimonials after implementing multilingual sites.
"We were able to create a truly communicative multilingual site that was difficult for us to do on our own. In particular, the information design from the perspective of foreign tourists is excellent, and our customers have praised it as 'easy to understand.'"
Mr. Tanaka
Ryokan Management / Kyoto
"After the site renewal, the response from overseas clearly changed. In particular, with the multilingual support of the reservation system, foreign customers can now make reservations themselves, significantly reducing email exchanges."
Mr. Sato
Restaurant Management / Tokyo
"Thanks to the chatbot, we can now respond to inquiries from overseas even at night. We can communicate with foreign tourists without feeling the language barrier, and the reservation rate has also increased."
Mr. Suzuki
Tourist Facility / Hokkaido
Investment for Inbound Success
We offer optimal plans as an advance investment to acquire future customers.
For small-scale sites
- Multilingual site construction of about 5 pages
- 2 language support (Japanese + 1 language)
- Responsive design
- Basic SEO measures
- Contact form
このプランについて詳しく知りたい方は
お問い合わせくださいFor medium-scale sites
- Multilingual site construction of 10-15 pages
- 3 language support (Japanese + 2 languages)
- Responsive design
- Multilingual SEO measures
- Multilingual reservation/inquiry system
- Basic multilingual chatbot
このプランについて詳しく知りたい方は
お問い合わせくださいFor large-scale sites
- Multilingual site construction of 20+ pages
- 5+ language support (consultation required)
- Advanced responsive design
- Advanced multilingual SEO measures
- Advanced multilingual reservation/payment system
- AI-powered multilingual chatbot
- Multilingual marketing consulting
このプランについて詳しく知りたい方は
お問い合わせくださいLimited Time! Inbound Start Support Campaign
Considering inbound demand, this is an investment that can be sufficiently recovered. We also offer custom plans tailored to your situation.
Plan Comparison Table
Compare the features of each plan to choose the optimal plan for you.
| Features / Plans | Standard Plan For small-scale sites ¥300,000 + 月額運用費 From ¥30,000 | Business Plan For medium-scale sites ¥600,000 + 月額運用費 From ¥50,000 | Enterprise For large-scale sites ¥1,200,000 + 月額運用費 From ¥100,000 |
|---|---|---|---|
| Basic Information | |||
| Page Count | About 5 pages | 10-15 pages | 20+ pages |
| Supported Languages | 2 languages (Japanese + 1) | 3 languages (Japanese + 2) | 5+ languages (consultation required) |
| Responsive Design | |||
| Development Period | From 4 weeks | From 6 weeks | From 8 weeks |
| Features | |||
| SEO Measures | Basic measures | Multilingual SEO measures | Advanced multilingual SEO measures |
| Multilingual Reservation/Inquiry System | |||
| Multilingual Chatbot | Basic features | AI-powered advanced features | |
| Multilingual Payment System | |||
| Support | |||
| Content Update Support | Up to once a month | Up to 3 times a month | Unlimited |
| Access Analytics Report | Once every 3 months | Monthly | Weekly |
| Multilingual Marketing Consulting | |||
| Emergency Support | During business hours | 24/7/365 | |
* The above is general content. We also offer custom plans tailored to your requirements.
Discuss DetailsFrequently Asked Questions about Pricing Plans
What is the difference between initial cost and monthly fee?+
Can I change plans midway?+
What exactly is a custom plan?+
Are there any costs besides the listed prices?+
What are the payment methods and payment cycles?+
Is there a contract period commitment?+
Frequently Asked Questions
We answer questions about multilingual site construction.
Company Information
株式会社ソフトスタジオ
Professionals in multilingual site construction for inbound tourism. We provide effective multilingual sites with the latest technology and design from a foreign perspective.
Switching from WordPress to Next.js is recommended.
https://wp-next.net/ for more details.
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